motion graphics
The "future" (aka the "today") of advertising!
Graphic design has undergone a radical transformation in recent years, paralleled by a shift in the human attention span. It can be hard to get seen in the sea of information on someone's desktop or phone screen. One way of fighting through the noise? Captivating their attention with movement. Recognizing this change and pushing myself to stay at the forefront of design innovation, I dove headfirst into the art of motion graphics.
Though I'm still relatively new to the motion graphics scene, my learning curve has been steep and rewarding! Tasks that initially took me half a day to figure out on one project, I breezed through in just an hour on the next. It's amazing what a little curiosity and a subscription to YouTube Red can teach you!
Below is a curation of my work, showcasing a collection with animations from the simple to the more complex.